Craigmcgavin | 3rd November 2020 - 5 min read
Have you just discovered that your Twitter account has been suspended but you don’t know why? If so, don’t panic and keep reading.
Last month, SchemeServe encountered a Twitter suspension on our own company page. The immediate thought that sprung to our minds was “what did we do wrong?”, which was quickly followed by “what can we do to rectify this?”
The Twitter Rules
The first thing you should do in this situation is review and familiarise yourself with the Twitter Rules. Twitter regularly updates its rules so it’s very easy to inadvertently fall victim to violating them without even realising it. It’s worth checking whether your recent tweet activity may have violated any rules before you decide what to do next. Common reasons for suspension may include (but are not limited to) Spamming, Abusive Tweets or behaviour, or Account Security being at risk.
That being said, Twitter has also been known to make mistakes by accidentally suspending accounts which operate within their rules – something which they tweeted about in September 2020 after culling a number of accounts in error.
What can I do now?
You may be able to unsuspend your own account. If you log in and see prompts asking you to provide your phone number or confirm your email address, simply follow the instructions to get your account unsuspended.
File an appeal – If you are unable to unsuspend your own account using the instructions above and you think that Twitter has made a mistake in suspending or locking your account, you can submit an appeal. Firstly, log in to the account that is suspended. Then, open a new browser tab and file an appeal.
What happens after I submit an appeal?
Once you have submitted an appeal, the ball is now firmly in Twitter’s court. All you can do is wait and hope for the best. There are no specified timescales for Twitter to review an appeal and restore an account. In our case, we could find no violation of the Twitter rules and our account was restored approximately 2 weeks after filing an appeal. However, other users have reported this taking much longer (sometimes up to 4 months) so you will need to be prepared to wait it out.
Unfortunately (and frustratingly!) there is no way to contact Twitter by phone or email regarding an appeal – your only option is to complete their online form. After submitting your appeal, you will receive an automated email from Twitter Support asking you to send back a reply confirming you have access to your email address.
After reviewing your appeal, Twitter will either fully restore your account or the suspension will remain in place. In either case, you will receive an email from Twitter Support confirming the outcome, as well as detailing what rules were violated. The email we received from Twitter didn’t detail any violation of their rules – as frustrating as it is not knowing for sure what happened, we can only conclude that our account was suspended in error.
If you’re fortunate enough to have your account restored, please note that your follower/following numbers may display as zero for a short period of time but this will rectify itself later.
How can I avoid being suspended again in future?
There are a few steps you can take to try to prevent a suspension. Firstly, always keep up to date with the Twitter Rules. Secondly, ensure your account is secured with both a phone number and email address and review your security settings to enable two factor authentication. Thirdly, try to avoid automating your tweets – tools like Buffer, Hootsuite, SocialPilot and Agorapulse are super handy for managing your social media accounts but it’s a good idea to occasionally login and tweet natively from Twitter as a human otherwise Twitter may think you are a ‘bot’.
Even taking the above steps cannot guarantee your account won’t be suspended in error – if this happens, simply follow the appeals process to get your account restored.
Should you have a Twitter account for your brokerage?
Image via Google